Creators~30s briefing

Take-Two files 16 Vice City trademarks ahead of GTA 6

What happened

Take-Two Interactive filed 16 US trademark applications on 28 October 2026 for Vice City, the city at the centre of Grand Theft Auto 6, and for related names. The game comes out on 19 November.

Applications
16 trademark filings, 28 October 2026 TalkEsport
GTA 6 release
19 November 2026 TalkEsport
Earliest claimed first use
29 October 2002 (original GTA: Vice City launch) United States Patent and Trademark Office

Why it matters

For fans, the filings suggest Rockstar is treating Vice City as a brand of its own ahead of launch, with merchandise, collectibles and strategy guides already planned. It does not change the 19 November release date.

Remember this

The trademark filings protect Vice City as a standalone brand, but the GTA 6 release date stays 19 November. Filings usually take months to be examined.

Why it matters

Filing across many trademark classes is how a company protects a name wherever it plans to sell it. The filings protect the Vice City name on its own, apart from the Grand Theft Auto brand.

Check sources ↓
More context & who is affected

Take-Two Interactive filed 16 US trademark applications with the USPTO on 28 October 2026 for Vice City, the city at the centre of Grand Theft Auto 6, and for related names.

The game comes out on 19 November. The applications cover everything from game software to lighters, and include Vice City on its own, Vice City Leonida, the Grand Theft Auto name and the Rockstar Games logo.

The game-software application claims first use on 29 October 2002, the day the original GTA: Vice City came out. The filings protect the Vice City name apart from the Grand Theft Auto brand.

What happened

Take-Two Interactive filed 16 US trademark applications with the USPTO on 28 October 2026, about three weeks before GTA 6 launches on 19 November. The filings cover Vice City on its own, Vice City Leonida, the Grand Theft Auto name and the Rockstar Games logo.

Gamers

Vice City is being built into a brand of its own, with merchandise, collectibles and guides planned around the launch.

Gamers

The $399.99 collectible box and branded merchandise add optional spending around the launch.

Reporting fromTalkEsport β†—United States Patent and Trademark Office β†—

Sources & verification2 sources Β· 4 claims

These are the records behind this briefing. Linked reporting is not the same as independent confirmation.

  1. TalkEsportReporting

    Take-Two Files 16 Vice City Trademarks Three Weeks Before GTA 6 β†—

    Published Oct 30, 2026 Β· Accessed Oct 31, 2026
  2. United States Patent and Trademark OfficeOfficial

    USPTO Trademark Search β€” Serial 50187515 (VICE CITY) β†—

    Published Oct 28, 2026 Β· Accessed Oct 31, 2026

Claims and linked sources

Reported claim

USPTO serial 50187515 shows a VICE CITY wordmark filed 28 October 2026 by Take-Two Interactive Software, Inc., class 009, status live/pending, awaiting examiner assignment.

Not fully confirmed

Several use-based filings cite 8 October 2026 as first use, the day Rockstar opened its GTA 6 merchandise collection.

Report an error or rights concern β†—

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