What happened
HYBE is bringing its first international Weverse Con festival to New Delhi for 27-28 March 2027, with BookMyShow Live as co-producer and exclusive ticketing partner.
Why it matters
K-pop fans in India get a domestic edition of the festival instead of a Seoul trip, and BookMyShow becomes the sole ticketing route.
Remember this
Weverse Con has officially landed in New Delhi.
More context & who is affected
HYBE has unveiled a first-ever international edition of its Weverse Con Festival, headed to New Delhi for two days in late March 2027.
BookMyShow Live is co-producing the event and will be the exclusive ticketing partner, with presenting support from Kia, Mastercard, Samsung, Project B and Nongshim.
HYBE's Jason Jaesang Lee framed the India stop as a new chapter in the company's "multi-home, multi-genre" strategy, calling India a key market for global growth.
- Event dates
- 27-28 March 2027 Two-day festival in New Delhi.The HinduIndia Today
- First edition outside Korea
- First international edition Weverse Con was launched in Seoul; India is the first stop outside South Korea.The HinduIndia Today
- Ticketing partner
- BookMyShow Live Co-producer and exclusive ticketing partner for the India festival.The Hindu
- Presenting sponsors
- Kia, Mastercard, Samsung, Project B, Nongshim Four presenting sponsors plus one associate partner; Mastercard cardholders get early pre-sale.The Hindu
Why this matters
Weverse Con had until now been a Seoul-only event run by HYBE's fan platform. The India edition is the first time the festival is leaving South Korea, and it lands with a homegrown Indian co-producer on the ticket side.
K Pop Fans
K-pop fans get a legitimate in-country Weverse Con event instead of having to travel abroad.
Music Enthusiasts · Entertainment Fans
A first-of-its-kind K-pop festival signals India as a priority global market for HYBE's live-business expansion.
K Pop Fans
BookMyShow Live as sole ticketing partner means a familiar Indian checkout, with Mastercard holders getting early pre-sale.
Story updates 1
Key developments (1)
Follow-up events appended to this developing story
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Reporting fromThe Hindu ↗India Today ↗
Sources & verification2 sources · 4 claims
These are the records behind this briefing. Linked reporting is not the same as independent confirmation.
- The HinduReportingPublished Oct 7, 2026 · Accessed Oct 8, 2026
- India TodayReporting
Weverse Con Festival India debut: HYBE to bring K-pop and Indian artists to Delhi in March 2027 ↗
Published Oct 7, 2026 · Accessed Oct 8, 2026
Claims and linked sources
Weverse Con Festival India will run 27-28 March 2027 in New Delhi.
This is the first edition of Weverse Con outside South Korea.
BookMyShow Live co-produces the festival and is the exclusive ticketing partner.
HYBE CEO Jason Jaesang Lee called India a key market in the company's multi-home, multi-genre strategy.
